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Over the past 14 years working with IntelliCap, they have delivered Customer Value Management solutions that helped us de-commoditize our solutions, deliver competitive differentiation content, grow account footprints from department to enterprise deployments, enrich our value propositions with compelling Math and business cases, and drive seven and eight-figure deals as part of our deal SWAT teams.  They are a fixture in all of my GTM playbooks!

~ Michael Londgren, CMO, Seismic & five-time IntelliCap customer

 

All businesses measure their performance in dollars and cents.  Therefore, any problem they are experiencing or opportunity they are missing can be expressed in financial terms. Until you quantify that impact, you are dealing with a highly speculative issue.

~ "Mastering the Complex Sale"
by Jeff Thull